On April 18, the 20th Shanghai International Automobile Industry Exhibition officially opened at the National Convention and Exhibition Center (Shanghai), using self-developed high-definition imaging film, self-developed low parallax free-form surface reflection technology and other core technologies of Xinjiang's new generation of AR-HUD debut, attracting many customers to visit.

Jiangcheng new generation of AR-HUD uses the first domestic car-scale LCOS chip, plus self-developed high-definition imaging film and large-size free-form mirror and other mass-produced components. High-resolution PGU needs to be combined with a specially designed imaging film in order to fully play its advantages. As early as 2018, Jiangcheng began to develop AR-HUD, and at the same time developed an AR-HUD imaging film, conducted in-depth research on the principle and use characteristics of AR-HUD imaging film, and successfully mass-produced it. Secondary optics is the soul of AR-HUD design. For AR-HUD free-form surface imaging technology, Jiangcheng has explored various dimensions that affect user experience such as distortion, vertigo, ghost, and clarity, and has accumulated rich experience, which has been verified by mass production.

The new generation of AR-HUD of Jiangcheng gives full play to the advantages of high resolution and high brightness of LCOS solution, reaching the true resolution of 1920*1080, virtual brightness of 24000nit, contrast of 1600:1. At the same time, the optical design takes into account the anti-sunlight backflow and anti-stray light, effectively solves the problems of distortion, double shadow, vertigo, etc., obtains the high-definition high-quality large-size imaging, realizes the AR navigation, ADAS driving assistance and other rich functions, and even can watch high-definition movies, with the AR-HUD large-size, long-distance virtual image, bring immersive experience.

As the first enterprise in China to provide truly integrated AR navigation and ADAS function AR-HUD products and take the lead in applying them to real vehicles, Jiangcheng has realized the comprehensive layout of AR-HUD technologies such as TFT, DLP, LCOS, and has rich experience in mass production. And is committed to creating A more intelligent cabin with interactive experience through HUD, CMS, transparent A-pillar, on-board display assembly and other products.